I would love to hear the taste results from you and your customers. Kroger found it to be a novelty but no repeat purchases. Most pasture I've seen are far too sparse to insure rapid growth and many cattle raising regions require lots of hay. Buying or producing very high quality hay is costly. Buffalo burger has been available for decades, but I've only seen it sold as ground up. Must be a reason Bison roasts are ground up and sold a buffalo burger.