Web Site Traffic

I used a sitebuilder called Zen. No html, just all plain text in their template. Not too difficult, but then I can make anything harder than it needs to be. I'm intrigued about the video. What should it contain and what do I do with it when It's finished? I don't have to be in it do I? I was in radio, so I can do the audio, but that's as far as I go.

Nomad

Okay, I understand about your using Zen, but I think you can do a lot better with a graphical HTML editor. If you don't have a version of MS Office that has FrontPage or Web Expression, I suggest that you download Kompozer to use as your HTML editor. It's free and looks & works very similar to FrontPage.

http://kompozer.net/

With Kompozer you can customize templates that you find searching at Google.

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As for promotion with a video, understand first why it's so effective. Google has had to categorize certain content as "priority" content, since it's often time sensitive. For example, news is considered priority content, so content found at cnn, msnbc, and foxnews is indexed as soon as it's found by Google. The strategy to making this work for you is to create some priority content, post it, and have it link back to your web site.

One of the best way to do that is to create an informative video about your product, upload it to the social networking sites, then make the posting keyword rich and link back to your web site. The video will be indexed at Google within hours. You can build monster traffic in no time if you do it right, and get no where if you screw it up.

I can't get too deep into it right now, since I'm dealing with a friend with a fractured foot. There is a service called trafficgeyser.com that a lot of professional SEOs use for submitting videos. It's expensive, but you can use it for a month for $1 (be sure to cancel because it's almost $100/month after the first month). Here is a comprehensive clip about it.

http://www.veoh.com/browse/videos/category/howto/watch/v16671181TzRTd2zb
You don't need to use a submission service like trafficgeyser, but it explains the purpose and potential results.

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I got the title tag changed finally. I tried to change it the way the help desk told me to, but it didn't work. So they changed it instead. Then I did something that changed it back and they had to make it right again. Seems like when they tell me how to fix something it doesn't work and they have to do it. I'd rather do it myself, so I can learn. Guess I just can't on that site builder. I haven't done much else today, because Wednesday is Ebay day for me. Taking pictures, writing listings, etc. Doesn't leave much time for other stuff.

Nomad

No problem. We can optimize the rest of the page as we go along. The video promotion will do you the most good for the next 4 or 5 months.

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I was able to watch the trafficguyser video and it looks like I could do that. It looked like the one page where he checked everything meant he was already a member of the places he was checking. Is that correct? I'm only on a couple of sites. Why do I need the kompozer thing? I have paid for a year, so I wouldn't want to switch to another place. Unless I'm confused again and I wouldn't be changing.

Nomad

Yes, that service just automates the process. You can do it manually.

The important thing is to research your keyword phrases properly, so you can attract relevant traffic. You want good keyword phrases, but not with too much competition. Do a free trial at wordtracker.com to research the keyword phrases for your particular subject matter.

Kompozer is web page editing software, not a web host. You can continue to use your same web host while using Kompozer.

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Well, I guess the video is out for now. I haven't seen the web cam since we moved, but even worse is the software is gone from my computer. I had to format my pc a couple years ago because I had a problem and I guess I never reloaded it. I'm going to have to start digging. I don't hold out much hope though. I have a two car garage that is completely full of boxes and other items I couldn't part with. I'm having a yard sale next month, so if I don't find it before then it should surface at that time. It's always something.

Nomad

You don't need anything elaborate to make a promotional clip. I use a digital camera that I paid $50 for a few years ago. The clips aren't high quality, but they get the message across. Here's one that I made of a wind generator, and I've had over 78,000 views.


Look at this link for $50 digital cameras in the 8 to 10 megapixel range.

http://www.geeks.com/products.asp?cat=CAM

I would suggest a tripod though. I got mine at eBay for $1 + $6 shipping and it's really helped me make better clips.

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I have a digital camera. I hadn't even thought about using it, but I guess I will. I'm working on the site today making changes and adding a couple of cards. It's a pain because nothing on the pages is tied together, so if I move one thing I have to move everything one item at a time. All I need to do now is update the cart buttons and I'm quitting for today on there. The artist bought me a Subway sandwich for lunch, so I can't yell at her today about getting more drawings done. lol That was an interesting video. Having been raised by a father who had a machine shop where I started working at age 13 as well as working for many years in shops and later in engineering departments, I love anything mechanical. Have you finished it and have it making electricity? It looks like you have enough wind to turn it pretty well.

Nomad

I don't have the generator up right now, but it did produce electricity for a while. I've moved to Las Vegas so my place in Elko is up for sale.

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Have you ever been to the shop featured on the show "Pawn Stars"? I'd love to see the stuff they have.

Nomad

I've signed up for the Wordtracker free trial. When I put in a key word, I see some results below. On the right side of the page there are numbers with the top ones having the highest number down to the lowest number. Which one is the best, the high numbers or low numbers? Thanks.


Nomad

For the number of searches, you want it to be high, but you don't want the ones with a lot of competition. The competition number tells you how many web pages there are in Google's database that target the keyword phrase. The lower the competition number the better. Having keyword phrases with low competition numbers is what will make you stand out and draw traffic.

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Things aren't going well as usual. I'm having trouble with the keyword search. I keep getting an error message, so I wrote to the support people. And I see the title tag has reverted to Home again on my site. This is starting to get really annoying. They changed it twice, but I guess it just doesn't want to stay put. Maybe I'll take a break and go list some books on Amazon that I got this morning. At least I have no trouble doing that.

Nomad

Wordtracker fixed the problem and I have a big list of key words. I also asked the people at Siteground how to fix the title tag myself, so I can do it without bothering them. I have optimized every page on my site and I have the instructions printed in case it happens again. Things are looking up.

Nomad

Be sure to print the wordtracker results for future reference.

You will also want to create a "description" tag in each page header. The description tag should be maybe two short sentences containing your keyword phrases.

Your page content also needs to be modified to contain those keyword phrases. If the page content doesn't contain the same phrases that your title & description tags promoted then Google will assume that your page isn't really about those topics. That's to prevent searches being done for something like American history and having pages come up at Google that take you to Viagra promotion pages, like you may recall used to happen at Google 10 years ago.

Finally, your keyword phrases should be placed in the page content with "keyword prominence" in mind. Keyword prominence placing keyword phrases in the pages in a way that Google recognizes as being more important than the other text. To do that, place target keyword phrases near the top, in header tags (h1, h2 , h3, etc.), and in image descriptions. But don't get carried away with keyword stuffing or you'll get penalized.

Each web page should be different, targeting several different keyword phrases on each page.

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I can't edit the pages except in plain text in the ad copy. I was able to change the title tags for the pages only, not anything on each page.

I think I have traffic geyser working. I wonder how long it takes to see something besides Pending on the status page?

Nomad

After videos are submitted they usually appear at the social networking site in about 15 minutes. If your keyword selection and promotion was good then you should see yourself in search results at Google in 12 to 24 hours.

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If I put in Dashella's Gallery I have six listings in a row on Google, but I don't see anything in the top 20 for my keywords. I am going to go back over those and try to get better ones.

Nomad

Hold on there! This is going to take time. Give it a day or two.

You already selected keyword phrases with low competition, didn't you?

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