
05/08/08, 12:34 PM
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Moderator
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Join Date: May 2002
Posts: 9,511
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Another thing I remember about those guys:
Everytime I called on those guys, they greated me warmly. They looked at me, a glue salesman, as an asset, knowing that I could help fix problems with glues, labels, packaging, finding equipment, etc.
As well, there was never a time I called on them that they didn't offer me a draft beer. It was ALWAYS offered in the friendliest manner. In fact, every vendor was offered a free beer when they came in. This was not a sample cup, but a tall beer served in a chilled mug. While I never took them up on the offer, what a marketing plan!!!!! It educated the person about how good their product was, and endeared them to make a purchase of their product at some point in time. Now of course, they wouldn't let you get plastered. As far as creating walking, talking cheerful billboard for your product, I cannot think of a better way to get your product advertised.
Clove
Last edited by clovis; 05/08/08 at 12:37 PM.
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